Affirmative action was initiated during U.S. President Lyndon B. Johnson’s administration in the 1960s. The federal government instituted affirmative action policies under the Civil Rights Act of 1964 and an executive order in 1965. Businesses receiving federal funds were prohibited from using discriminatory tests and criteria, and Johnson’s executive order, as later amended, forbade these businesses from discriminating “because of race, color, religion, sex, sexual orientation, gender identity, or national origin.”
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